Sessions







Below you'll find the session descriptions for Traverse 22.

SATURDAY

Jump to:
SATURDAY / SUNDAY

10:00 am - SATURDAY

Dave McClane Profile Traverse 22
DAVE MCCLANE 

Using Street Photography to Enhance your Travel Content

ROOM 1
Level: Beginner/Intermediate
Street photography can be one of the most difficult yet rewarding genres of photography. It can take patience, confidence and a whole lot of luck to capture the perfect scene.

However, this blend of portraiture and documentary style of shooting people their everyday environment can be incorporated into your travel content to give a much fuller and varied view of a destination, allowing readers and viewers to really get an insight into a location’s true sights, sounds and atmosphere.

Great Street photography should tell a story. If this is a category of photography that you have always wanted to try but didn’t know where to start, I’ll be laying out the basics of street, explaining different styles, and how to shoot candid images with confidence.

For more intermediate photographers, we can get a little more technical, discussing gear, settings, and lighting. This is a talk that aims to inspire you pick up your camera and get creative. 

Please note: This talk is aimed at beginners or intermediate photographers looking to start their street photography journey.

TAKEAWAYS
- Why street photography matters
- What makes great street photography
- Tips and tricks for taking great shots
KAREN SARGENT

THE SECRET TO SUSTAINABLE PRODUCTIVITY

ROOM 2
Level: All levels
In this session you will discover what it takes to get more productive without burning out. We'll be exploring how your working style helps and hinders you and what to do about it.

We will also look at the key skill research that shows what sets most successful people apart. Finally we will share a few hacks that help you get the most out of each hour you spend working. Key Takeaways: 

TAKEAWAYS
Increased awareness of your working style and what this means for your productivity
- An understanding of how to best spend your time to make faster progress
-Tools to help you get more done with every hour you spend working

Martin Schloesser Traverse 22 Profile
MARTIN SCHLÖSSER

How to edit videos in Adobe Premiere

ROOM 3
Level: Beginner
In this session participants will get to understand how to organize projects and workflow in Adobe Premiere by getting to know the basics of video editing.

Additionally, you will learn how to fix common problems such as offline media and formatting errors.

TAKEAWAYS
- Structure video projects
- Edit videos
- Fixing common problems
Jan Klaeui Traverse 22 profile
JAN KLAEUI

How to make 10'000€/month with less than 1'000 followers

FESTIVAL STAGE
Level: Beginner
Making a living with very few followers is not that common, but with the right strategy for your "business" it's more than possible.

In this session Jan will show you just how he monetised his three niche Youtube channels, the mistakes, pitfalls and the lessons learnt along the way. 

You'll get an insight into what Jan has learnt and how you can apply it to your own social media career.

TAKEAWAYS
- How to find a way to make money with your content
- How to create a product your followers need
- How to market that product organically
Laura O Driscoll Traverse 22 Profile
LAURA O'DRISCOLL

Using movement, somatic resources and affirmation to free the mind, reset the body, motivate and inspire.

ROOM 4
REBOOT SESSION
Level: 
Beginner
If you’re anything like me and you live a very active lifestyle - usually operating at a high frequency - sometimes life and your wonderfully powerful mind can twist you into knots and your parasympathetic and sympathetic nervous systems seem to be playing tug of war a lot of the time, then come and join me to learn how to use a magical combination of; therapeutic movement/dance to combat anxiety and stress, somatic practices/resources to release tension and restore calm, self -soothing techniques and gentle practices to regulate the nervous systems, hacks to help you slow down in heightened states of emotion and aid the process of healing, tips to support your brains neurotransmitters(activating the happy chemicals in your brain) and a large dose of uplifting affirmation to not only motivate and inspire you for the day but to LOUDLY remind you of just how fantastic you truly are!!

*AND BREATHE* wow that was a long list! Basically come along to meet some other amazing people, have fun getting to know your bodies and minds a little more, learn a bunch of helpful stuff to help you navigate your emotions a little better, jump around freely and remind yourself of how amazing you are, free your mind and most importantly have fun!

Please note: This session is for everyone and anyone, wear comfortable clothes and feel free to record or take notes.

TAKEAWAYS
- Get to know your mind and body a little better.
- Release tension, stress, anxiety and reactivate the happy chemicals in your brain.
- Relax, free the mind, have fun and remind yourself how amazing you are!

12:00pm - SATURDAY

kate mcculley Traverse 22 profile
KATE MCCULLEY

How to Blog in the Age of TikTok

ROOM 1
Level: All Levels
With everyone so crazy about TikTok these days, bloggers may be wondering whether it's time to switch their focus from blogging to video.

Is blogging dead? Hell no. There's quite a bit of opportunity in travel blogging these days -- but it's often in areas you wouldn't expect.

Get to know what kinds of sites are making money, new tools and techniques worth trying, and get a case study of how Kate started a new travel site and brought it to success within a year.

TAKEAWAYS
- If you feel like you need to switch from blogging to TikTok, get talked off a cliff!
- Learn about some new tools, techniques, and niches that do particularly well these days
- Learn how to launch a new niche destination blog, start to finish
Gemma Holmes The Peer Coach Traverse 22 Profile
GEMMA HOLMES (THE PEER COACH)

How to tame your inner critic

ROOM 2
REBOOT SESSION
Level: 
All Levels
• Most of us have one.
• Few of us talk about it.
• Even less of us know how to transform it into our greatest source of confidence.

That inner voice of yours, is it your worst critic or your greatest cheerleader? Imposter syndrome is a term you may have heard of but perhaps you’re not really sure what it is, how it manifests itself and whether it’s something currently limiting you as a creator. Come along to this interactive talk by Gemma Holmes (The Peer Coach) for all of these answers and to learn how to transform critical self-talk into a powerful inner mentor. Imposter Syndrome is a mind trap that leaves you with an intense feeling of self-doubt. It’s when despite evidence that you are successful, you still fear that you are going to be caught out as not good enough.

Despite how little this is spoken about, research has found 70% of successful people feel like this at some point. These thoughts are driven by our unconscious, which serves to keep us alive rather than to help us thrive. It’s our mind trying to help and protect us but is going about it in a really unhelpful way. These thoughts impact our health, productivity and self-belief. But it is possible to tame the inner critic, and this workshop will show you how.

Through a combination of coaching and NLP, you’ll get to know your inner critic and the positive intention behind those negative thoughts. You’ll learn how to quieten down that negative voice and amplify your inner cheerleader instead. Gemma will guide you through an exercise to help you tap into your authentic confidence and you'll gain a toolkit of nervous system hacks to help you show up as your best self in your work and beyond.

TAKEAWAYS
- Offers an overview of what imposter syndrome is, who experiences it and how it affects us as people and creators
- Provides insights into the science of positive thinking and how to use your mind as your cheerleader rather than your critic
- Guides you through a powerful toolkit of NLP and coaching tools to help you step into your true confidence 

(Health disclaimer: due to the potential inclusion of trance-based techniques, this event is not suitable for anyone with a history of epilepsy or psychosis.)


10x Your Canva - Insider Tricks from a Canva Verified Expert

ROOM 3
Level: Beginner
Darren is a Canva Verified Expert and designs templates that thousands of Canva subscribers use every month. In this talk you will learn the importance of setting up your brand kit in Canva to give you a consistent look across your designs.

By the end of this talk you will understand the importance of image selection, fonts, hierarchy in design, colour palettes, and alignment. You will learn to maximise everything Canva has to offer to 10x your Canva.

Key takeaways of this talk will include:
- How and when to apply your branding across multiple templates
- How to apply styles from other Canva templates
- How to be more organised in Canva
- Adding animation to your designs
- Scheduling your designs using Canva

Darren will also be sharing the latest Canva updates for September. You’ll have to attend to find out what they are.

TAKEAWAYS
- How to create better looking designs in Canva
- How to apply styles from Canva templates
- Adding animation to your designs
Philipp Ammon Traverse 22 profile
PHILIPP AMMON

How to Price your Photography: Copyright and Licensing

FESTIVAL STAGE
Level: All level
Have you ever felt stumped when a client asked if they could use your photography? How should you price it? Should you give it to them as a favour? You might be surprised to find how much your work is worth and that you might be leaving an important income source on the table.

When it comes to negotiating the value of your images, it’s important to understand copyright law, what it means for you, and how you can use it to license your images and provide value to potential clients. In this session Philipp will outline a structure for pricing your work, negotiating terms of use and getting the most out of your hard work.

We will also examine the types of contracts to look out for and how to be clever about protecting your work, as well as what to do if you find your work being published without your permission.

TAKEAWAYS
- Learn how to price your photography with confidence
- Understand how to negotiate the value of your work and earn a higher income with it
- Gain insight into how to create your own contracts/licensing terms
Rebecca Barison Traverse 22 profile
REBECCA BARISON

TikTok: @rebeccabarison

Tiktok Live for Business

ROOM 4
Level: All level
Grow your business with TikTok Live

How to sell your online and physical products on TikTok livestream while growing your account and your business. 

Please note: For everyone who has a TikTok account.

TAKEAWAYS
- Learn TikTok live tools
- Sell anything on TikTok Live
- Grow your account live-streaming

2:30 pm - SATURDAY

Emiliano Bechi Gabrielli Traverse 22 Profile
EMILIANO BECHI GABRIELLI

Videography for Social Media | How to make high-quality cinematic videos

ROOM 1
Level: Intermediate
This session is for content creators who want to learn how to produce high-quality video content with a cinematic look and style and also for beginner videographers who want to improve the quality of their videos. You will learn the important elements of the creative process to make audiovisual content in order to tell a story and convey emotions, along with shooting and editing techniques to make your productions look and sound professional.

You will discover how to best use videocameras, gimbals, drones, how to plan a shooting and organise your footage for the editing process, how to create the best transitions, record high-quality audio for voice-over, select the most evocative music and sound effects for your projects and elevate your game in the video industry.

And last but not least, you will learn how to discuss formats and deliverables with your clients, either you are working on personal projects or you are part of big international campaigns.

Your videos are going to look and sound so much better after this session!

TAKEAWAYS
- Shoot better audio-video content
- Make your videos cinematic, emotional and story-driven
- Plan and discuss video production with your clients
AMETHYST DUKE

Grow: Creating the Ultimate Housewarming Party

ROOM 2
Level: All Levels
How are you greeting your audience when they visit your site? Are you rolling out the red carpet and offering them a tasty beverage? Or is it a messy entryway and stale pretzels?

Getting readers to our site is not where our work ends! Mediavine’s Grow is free and loaded with features to guarantee you make a great impression with visitors.

In this session, Product Marketing Manager for Grow, Amethyst Duke will walk you through her top tips for turning your site into the ultimate housewarming party using Grow!


Joanna - Joanna Davis Traverse 22 Profile
JOANNA NEMES

SEO Workshop – How to Grow Your Organic Traffic

ROOM 3
Level: Beginner
During my session, I will be covering search engine optimisation and the strategies you can apply to grow your traffic, specifically when you reach a plateau. Together we will also be taking a look at how to improve the rankings on Google and how to better optimise existing articles using keyword research and competition analysis.

SEO can seem very scary, especially for new bloggers who are unsure or don’t know the best way to approach search engine optimisation. Usually, when specialists talk about SEO, they do it in technical terms that are not easy to understand. In this workshop, we will be discussing strategies and step-by-step actions that you can take to improve your position on Google, in easy, friendly language that everyone can understand.

This is an interactive workshop, so please bring in your questions and the things you struggle with in this field. The aim of this SEO workshop is to better understand what you can do to rank higher on Google, even as a new blogger. We will also talk about best practices to help Google understand your niche and your authority in your niche.

This session is for creators at the beginning of their blogging journey. Beginners to intermediate. Don’t forget to bring in your questions, we will have an open discussion and find solutions that will help grow your traffic.

Please Note
This session is for creators at the beginning of their blogging journey. Beginners to intermediate. Please bring in your questions, we will have an open discussion and find solutions to what you are currently struggling with in terms of traffic growth.

TAKEAWAYS
- Strategies to apply to grow your traffic and rank higher on Google
- How to find the right keywords for your niche
- Best practices to position yourself as an authority in your niche
Rae Boocock Traverse 22 Profile
RAE BOOCOCK

The Art of Wandering: Going Off Course in Travel and Writing

FESTIVAL STAGE
Level: All Levels
It's not the destination, it's the journey.' It's a tired, yet tried-and-true travel cliche. Here we breathe life into it; liberating ourselves from goal-driven travel and writing as we celebrate the art of meandering – wandering into the real world of slow, somewhat aimless travel by foot while casting off old structures that dictate what 'good travel writing' should be.

TAKEAWAYS
- A to B is too linear for travelling and writing
- Less destination, more meaning: find joy in taking a detour, and diversifying our narratives
- Expand the possibility of travel writing by casting off itineraries and borrowing devices from fiction
KELLY PECK

wildlyembodied.com

Maintaining Energy Levels Whilst Travelling & Working On The Road

ROOM 4
REBOOT SESSION
Level:
All Levels
How travel & content creation can leave us feeling energetically drained with techniques we can use to alleviate this

Travel, adventure & exploring new places is exciting & expansive... ... & it is what, at Traverse, we are all here for! But, equally, it can leave us feeling tired & energetically drained. Paired with creating content & working on the road, the lifestyle that a lot of us have chosen sometimes leads to exhaustion & even, complete burnout. In this session, you'll discover how to strike a balance & maintain your energy levels as a travelling content creator.

Beginning with a short meditation to centre & ground from here we'll move into a group discussion about what exactly leaves us feeling drained whilst travelling & working on the road. We'll then tap into the sensations that show up in the body & will discover how listening to these first & foremost can prevent our energy levels from wearing too thin.

Lastly, we'll delve into some energy balancing techniques which will cover the significance of clearing stagnant energy from our bodies, a deeper understanding of our energetic field & the benefits of treating movement as medicine.

Please Note: This is for all content creators with no pre-preparation required. The session will be led by Kelly, a certified reiki practitioner, who will hold space for & guide the group through various energy techniques & spiritual practices. Kelly will be available throughout & after the session for any additional support that may be required.

TAKEAWAYS
- How the 'good' & the 'not so good' sides of travel can leave your energy levels equally drained
- An understanding of how our bodies react to our environment & how we can tap into this to nurture our needs
- Energy balancing techniques that you can easily integrate into your travel / working on the road lifestyle

 4:00 pm - SATURDAY

Eulanda Shead Osagiede Traverse 22 Profile
EULANDA SHEAD-OSAGIEDE

Pitching Part I: How to Acquire Clients in 2022

ROOM 1
Level: All Levels
Pitching goes beyond firing off dozens of emails to contacts you don’t have an existing relationship with. Learn how to acquire clients in 2022 and beyond.

Part I will cover the ins and outs of developing and nurturing client relationships. You will come away understanding the ecosystem of cold outreach vs courting clients.

TAKEAWAYS
- Learn how to acquire clients
- Learn why you should limit cold outreach
- Learn to nurture client relationships 
ROBIN ALDAG

Pre Production for Social Media Video

ROOM 2
Level: Beginner
This workshop is all about the importance of planning and structuring your social media video production.

Robin will take you through topics like writing a callsheet, putting your creative ideas into a storyboard and finally preparing the equipment you need to create a better outcome.

Who's the session for?
This session is for everyone who's eager in learning every important step of planning and structuring a social media video.
Prepare in advance
Before you enter this session, think about your most important step when planning a social media video.

TAKEAWAYS
- Software to use for organizing your production
- Structuring a callsheet
- Putting creative ideas into a storyboard
- Planning your equipment

SEO is Dead Again? It Will Never Die

ROOM 3
Level: All Levels
Already know the basic ins and outs of SEO? Judith’s session will cover what SEO practices actually matter in 2022, stuff you can ignore, old stuff that works again, new stuff that doesn’t work and just what actually makes sense for SEO in 2022.

You will walk away with content tips, link building ideas, and more that you can put into practice when you return to your blog – whether after this session or after you get home from Brno.

TAKEAWAYS
- How to optimise your content creation efforts
- Ideas to gain links to your blog without linkees or other schemes
- How E-A-T works and how to get it
- How to get Featured Snippets
- How to get FAQs in the SERPs
Cailin Oneil Traverse 22 profile
CAILIN O'NEIL

TikTok: @cailinoneil 

How to be a Successful Niche TikTok Creator

FESTIVAL STAGE
Level: Intermediate
TikTok is a whole lot more than dancing teens, and viral content. This app has a mind of it's own and is a bit different from all of the social media apps that came before it.

Finding your niche is one of the keys to becoming successful on TikTok. But how do you find your niche? What works, what doesn't? When and how should you post? What are good trends to follow?

Learn about a few successful accounts in the travel industry and gain the skills and knowledge to be successful on TikTok as well. Cailin will be speaking on her experience and success as well as knowledge from spending way too much time on the app. 

Please note: If you are interested in having a successful niche tiktok account then make a few tiktoks and post them live before the session. Then you can see what has and hasn't worked and I can help answer your questions and we can go over your success or what you could be doing better.

TAKEAWAYS
- Gain the knowledge of how to create TikTok content that will fit your brand.
- Learn tips and tricks for using TikTok to make it the most beneficial for growing your audience.
- Be taught the fastest and most effective way to create, edit and get your content on the app.
KIM STERENBORG

www.kimopreis.nl

Yoga Nidra

ROOM 4
REBOOT SESSION
Level:
All Levels
Squeeze in some naptime in your busy Traverse schedule!

Yoga Nidra is known as the yogi's sleep and has many benefits. You can use a Yoga Nidra session to fall asleep anywhere - from an uncomfortable airplane seat to a crowded dorm room. Or recharge and relax your body with a more energizing session.

You can even boost your creativity and productivity with Yoga Nidra to get those travel stories out in no time. Yoga Nidra is probably the most accessible type of yoga you'll ever do: all you have to do is lay down and listen.

This Traverse session starts with an introduction to Yoga Nidra and how it can help you quiet inner noise, reenergize your body, and even rewire your brain. Then, it's time to experience it for yourself. You'll leave feeling calm and renewed.

TAKEAWAYS
- Boost your energy levels effortlessly
- Quiet your inner noise
- Create positive thought patterns

SUNDAY

Jump to:
SATURDAY / SUNDAY

9:30 am - SUNDAY

Tharik Hussain Traverse 22 profile
THARIK HUSSAIN

Why We Must Diversify Travel Writing?

ROOM 2
Level: All Levels
Using the experience of writing his own, highly acclaimed book: Minarets in the Mountains: a Journey into Muslim Europe, author Tharik Hussain explores the often 'harmful' affect of historic travel writing on the way we view the world, in particular regions like 'Eastern Europe', before explaining why now more than ever, we must diversify the voices within travel literature.

TAKEAWAYS
- The harm done by historic travel writing
- The urgency in diversifying travel writing
- Importance of making visible marginalised heritage/narratives 
Martin Schloesser Traverse 22 Profile
MARTIN SCHLÖSSER

Narration and storytelling in videos

ROOM 3
Level: All Levels
The workshop is intended to impart knowledge about narration and storytelling in videos.

Emotions, different narratives and structures are the main elements taught with focus on how content creators use these on various platforms. 

TAKEAWAYS
- Narration
- Storytelling
- Structures
Eulanda Shead Osagiede Traverse 22 Profile
EULANDA SHEAD-OSAGIEDE

Pitching Part II: How to Create Pitch Decks that Convert

FESTIVAL STAGE
Level: All Levels
What do you include in a pitch deck or proposal? Bring your laptops and get ready to design pitch decks that covert to higher paid campaigns. I’ll show you why 80% of my pitches get green lit, and how you can increase your percentage of paid client projects through creating dynamic proposals.

TAKEAWAYS
- Learn what major touchpoint you should include in a pitch deck
- Learn how to design visual pitch decks that convert 
Laura O Driscoll Traverse 22 Profile
LAURA O'DRISCOLL

Using movement, somatic resources and affirmation to free the mind, reset the body, motivate and inspire.

ROOM 4
Level: Beginner
If you’re anything like me and you live a very active lifestyle, usually operating at a high frequency but sometimes life and your wonderfully powerful mind can twist you into knots and your parasympathetic and sympathetic nervous systems seem to be playing tug of war a lot of the time, then come and join me to learn how to use a magical combination of; therapeutic movement/dance to combat anxiety and stress, somatic practices/resources to release tension and restore calm, self -soothing techniques and gentle practices to regulate the nervous systems, hacks to help you slow down in heightened states of emotion and aid the process of healing, tips to support your brains neurotransmitters(activating the happy chemicals in your brain) and a large dose of uplifting affirmation to not only motivate and inspire you for the day but to LOUDLY remind you of just how fantastic you truly are!!

*AND BREATHE* wow that was a long list! Basically come along to meet some other amazing people, have fun getting to know your bodies and minds a little more, learn a bunch of helpful stuff to help you navigate your emotions a little better, jump around freely and remind yourself of how amazing you are, free your mind and most importantly have fun!

Please note: This session is for everyone and anyone, wear comfortable clothes and feel free to record or take notes.

TAKEAWAYS
- Get to know your mind and body a little better.
- Release tension, stress, anxiety and reactivate the happy chemicals in your brain.
- Relax, free the mind, have fun and remind yourself how amazing you are!

11:30am - SUNDAY

Gavin Ramjaun Traverse 22 Speaker
GAVIN RAMJUAN

Finding your presenting style

ROOM 1
Level: Intermediate
A session designed to improve, focus and cultivate your presenting style for the content you work on. Whether this is your on camera presence, your voiceover style, your vlogging look and feel, you’ll receive tuition and coaching from the experience Gavin brings to level up your game.

Content and presentation on video is the future and being able to master and feel confident in the essentials will enable you to develop your growth as a travel influencer, presenter or journalist.

There is no magic one stop shop, it’s a process. Committing to the methods will allow you to become the brand you want to be. 

Please Note: Session is suitable for beginners wishing to get inspiration to start, or creators who are already on camera but wish to get better or improve. Possible camera phone or vlog camera to bring along for a mini-practice exercise.

TAKEAWAYS
- Confidence on and off camera
- Ability to tell your stories as an authority
- Voice improvement.
Jessica Vincent Traverse 22 Profile
JESSICA VINCENT

The art of storytelling: How to write and shoot travel stories that matter

ROOM 2
Level: All Levels
In a world of 10-second reels and clickbait articles, it can feel like there’s little room for meaningful storytelling. But now more than ever we owe it to the destinations we visit to become better storytellers.

In this talk, National Geographic writer, Jessica Vincent, will share practical storytelling techniques that'll help you scratch beneath the surface, find meaning and structure in your content, and better serve the destinations you visit.

Please note: Open to all writers, bloggers, photographers and vloggers. 

TAKEAWAYS
- Before you go: establishing the “why” and “who” of your story
- On assignment: how to know a place by seeing, and feeling, what others miss
- In production: what will people learn from your story? Bringing a destination to life through connection and meaning.
Laura Profile Traverse 22 profile
LAURA BUBBLE

TIKTOK: @LauraBubble

TikTok: Optimising your content for brand growth and income

ROOM 3
Level: All Levels
The session will cover all things TikTok and show you ways to tailor and develop your content specifically for the app. There will be a focus on brand and audience growth as well as earning money on the app to earn an income from the content you create.

Monetization, TikTok Shop, brand deals and TikTok Marketplace will all be covered, showing attendees how to use these features and options to earn money from the app. I will also be covering new features on the app and showing you how best to use them to enhance your channel as well as tricks to get discovered, find your niche, and optimise your content so it’s reaching its best potential.

For all levels and for anyone with an interest in either moving their content to TikTok, developing their current channel, or starting new, this session should help anyone with an interest in using the app. 

TAKEAWAYS
- TikTok growth
- Increased income
- Overall understanding of the app

Intro to Post-Pandemic Podcasting!

FESTIVAL STAGE
Level: All Levels
The steps it takes from thinking about creating a podcast to getting heard!

Although this is geared toward beginner podcasters or those who are thinking about starting a podcast, every level of podcasters is invited to join in the fun.

We will go through a few stats of what the podcasting world looks like now, the reasons why you want to start a podcast, all the great tools that exist to help you along your way, the realities of monetization, and how to get your podcast found among the millions out there, plus a whole lot more!

Who's the session for? Anyone thinking about starting a podcast and/or those want to hear about the latest tools available for recording, editing, and marketing your podcast. Nothing needs to be prepared before hand.

TAKEAWAYS
- Easy actions to get your podcast up & running
- The reality of monetisation & how to get the big bucks
- How to get heard (yes, YouTube is involved, big time!)
Gemma Holmes The Peer Coach Traverse 22 Profile
GEMMA HOLMES (THE PEER COACH)

How to tame your inner critic

ROOM 4
Level: All Levels
• Most of us have one.
• Few of us talk about it.
• Even less of us know how to transform it into our greatest source of confidence.

That inner voice of yours, is it your worst critic or your greatest cheerleader? Imposter syndrome is a term you may have heard of but perhaps you’re not really sure what it is, how it manifests itself and whether it’s something currently limiting you as a creator. Come along to this interactive talk by Gemma Holmes (The Peer Coach) for all of these answers and to learn how to transform critical self-talk into a powerful inner mentor. Imposter Syndrome is a mind trap that leaves you with an intense feeling of self-doubt. It’s when despite evidence that you are successful, you still fear that you are going to be caught out as not good enough.

Despite how little this is spoken about, research has found 70% of successful people feel like this at some point. These thoughts are driven by our unconscious, which serves to keep us alive rather than to help us thrive. It’s our mind trying to help and protect us but is going about it in a really unhelpful way. These thoughts impact our health, productivity and self-belief. But it is possible to tame the inner critic, and this workshop will show you how.

Through a combination of coaching and NLP, you’ll get to know your inner critic and the positive intention behind those negative thoughts. You’ll learn how to quieten down that negative voice and amplify your inner cheerleader instead. Gemma will guide you through an exercise to help you tap into your authentic confidence and you'll gain a toolkit of nervous system hacks to help you show up as your best self in your work and beyond.

TAKEAWAYS
- Offers an overview of what imposter syndrome is, who experiences it and how it affects us as people and creators
- Provides insights into the science of positive thinking and how to use your mind as your cheerleader rather than your critic
- Guides you through a powerful toolkit of NLP and coaching tools to help you step into your true confidence 

(Health disclaimer: due to the potential inclusion of trance-based techniques, this event is not suitable for anyone with a history of epilepsy or psychosis.)


12:45 pm - SUNDAY

Candace Salter Traverse 22 Profile
CANDACE SALTERS
TikTok: @candaceabroad

How to Skyrocket Your Travel Brand With Short Form Video Content (In Your Niche)

ROOM 1
Level: Intermediate
It's no secret that short form video is here to stay. From reels to Tik Toks, Youtube Shorts and everything inbetween, this session will teach you how combine your niche with creating short form video that truly skyrockets your travel brand.

So, who's your teacher? For the past 5+ years Candace has helped countless travel, tech and lifestyle brands create content, grow their online communities and work with influencers behind the scenes, and in 2020, she said ""why don't I apply this to MYSELF?"" so she did. Through the power of social media and short form video Candace was able to take content creation full-time and build a thriving online business as a blogger and influencer in less than 2 years – all from creating niche content.

And now, she's sharing all her secrets. In this session you'll be learning the foolproof formula for creating niche video content that builds an engaged audience FAST and more importantly how to utilise niche videos to get paid more by brands and quickly be seen as a top expert in your field.

Whether you're a seasoned content creator stepping into the wild west of short form video or ready to be start being seen as THE expert for your travel niche, this session is for you.

Please note: This session is aimed at people who utilise video (or want to) as a part of their content creation business.

TAKEAWAYS
In this session you will learn:
- A step-by-step walkthrough on creating short form video for your niche (from idea to execution)
- How to be seen as an expert in your field by brands, media and everyone online
- How to charge more for your work through niche content
Max Hartshorne Traverse 22 Profile
MAX HARTSHORNE

Podcast: 
anchor.fm/max-hartshorne

Travel Writing: How to Do It Better and Other Lessons from 25 years

ROOM 2
Level: Intermediate
How to write better and how to create useful and interesting content

Everyone needs travel writing encouragement and motivation, and after 25 years of writing, reading and editing travel articles, and publishing a daily stories, I can energize you and make you remember why you started doing this thing we all do.

Hear some examples of well-crafted leads, see how to develop a theme and keep it working, get some ideas on how to create content and do better in searches. 

TAKEAWAYS
- The Importance of the Lead
- How to Ask Better Questions
- Ways to Create More Compelling Titles 
WORLDEE
Tomáš Kadlec
TOMAS KADLEC
Pavla Brhel
PAVIA BRHEL

Worldee - Innovative collaboration: how DMOs, Creators and Startups can work together

ROOM 3
Level: All Levels
How the DMOs, influencers, and the travel startups can cooperate effectively together, save costs, monetize their expertise, and increase demand for destination's products. All this will be presented in the case study of the destination of South Moravia.

Speakers 
Tomas Kadlec
Global head of influencer relations at Worldee.com Tomas is a humanocentrist, marketing strategist and brandscaper. He believes, that the most human company wins the future. Tomas helps travel brands to break through the clutter and increase their brand reputation by creating meaningful connections and relationships with talents, influencers, content creators and business partners. He is a global head of influencer relations at Worldee.com – Travel platform which enables travelers to monetize their travel expertise and unique travel perspective by selling their signature trips

Pavla Brhel
Social Media Specialist at Tourist Authority of South Moravia Pavla is an enthusiastic, hard-working woman who has been working for the Tourist Authority of South Moravia (the southernmost and sunniest region of the Czech Republic) for almost 3 years. Her main domains are online marketing campaigns, content strategies as well as influencer marketing. During that time, she helped raise brand awareness of the destination, especially on social media.   
Fiona Anderson, GEC PR Traverse 22 Profile
FIONA ANDERSON

Top Tips Every Content Creator Should Know About Working With Travel PRs

FESTIVAL STAGE
Level: All Levels
In this session you'll learn how content creators can best approach travel PRs to get invited on press trips and build client relationships with travel brands.

GEC PR Travel and Lifestyle Company Director, Fiona Anderson, shares her top tips on how content creators can get the most out of their working relationships with travel PRs.

TAKEAWAYS
- The information PRs and travel brands will want to know about you
- The best way to pitch to and approach travel PRs and travel brands
- How to stand out from the crowd as a content creator to get collaborations and press trip invitations

15:15 pm - SUNDAY

Julie - A Lady in London
JULIE FALCONER

How to Make the Transition to Full-Time Blogging

ROOM 1
More and more people are going full-time to run their blog as a business, but it takes more than a leap of faith to make the transition a successful one.

This session will help you learn how to make the transition to full-time blogging as smooth as possible. From preparing to leave full-time work to thriving in your new career, it will give you the tools you need to go from the planning stage to the thriving phase.

TAKEAWAYS
- How to prepare to go full-time
- What to focus on when you first go full-time
- How to keep things growing, stay on top, and thrive
Michael LondonViewpoints
MICHAEL TOMAS
INSTAGRAM: @LondonViewpoints

Editing Sunrise/Sunset Timelapse Photography

ROOM 2
Level: Intermediate
Learn how to shoot a sunset timelapse to enhance your social media story or YouTube video with the perfect way of transitioning from day to night.

How to plan for the shoot to then stand out in a crowd of other similar stock clips and have yours sell.

Last but not least, find out how you can enjoy the sunset all while your camera is doing the hard work for you, to get the best of both worlds - being in the moment, and still coming home with an epic clip.

Please note: You should know the basics of photography. Bring a tripod and an intervalometer (depending if your camera needs one or you have this as a built in feature). Following from this hands-on session, on Sunday at 15.45 in Room 2 we will live edit my timelapse step by step, learn how I batch process the sequence in Lightroom together with LrTimelapse, to produce the final sequence and variable from it.

TAKEAWAYS
- Learn how to plan for sunset composition.
- We'll go through the equipment and software that you will need create timelapse
- Learn how through timelapse you can enjoy the moment and still create epic content
Sassy Wyatt Traverse 22 Profile
SASSY WYATT

TIKTOK: @sassywyatt

The Easy Way EVERYONE Can Increase Their Reach Online

ROOM 3
Level: All Levels
This workshop will show people how they can make small changes to their content to not only increase their reach, but make their platform more accessible to those that need it. 

TAKEAWAYS
- The importance of accessibility as a content creator
- Easy ways to make your social media content more accessible
- Easy ways to make your blog content more accessible 
Tharik Hussain Traverse 22 profile
THARIK HUSSAIN
Jessica Vincent Traverse 22 Profile
JESSICA VINCENT
Rae Boocock Traverse 22 Profile
RAE BOOCOCK

Travel writing masterclass: breaking into magazines like National Geographic

FESTIVAL STAGE
PANEL SESSION
Level: 
All Levels
You’ve got an incredible travel story to tell, but how do you get it published in magazines like National Geographic, Conde Nast Traveller and Travel + Leisure?

Our panel of award-winning writers, Tharik Hussain, Jessica Vincent and Rae Boocock, share their tips on how to find the stories that aren't being told, who to pitch your story to, and the art of crafting the perfect pitch.

TAKEAWAYS
- What makes great travel stories and how do you find them?
- Who to interview and the questions to ask on assignment
- Identifying who and what section to pitch your story to
- Crafting a killer pitch

SEO AMA with Judith Lewis

ROOM 4
Level: All Levels
In this session, you will be able to ask Judith anything at all about SEO, whether something you are confused about or something you’ve always wanted to know. Too shy to ask?

Slido will offer you the opportunity to ask an anonymous question but with wine and chocolate up for grab for the best questions of the session, you don’t want to miss out.

SESSION FORMAT
Ask Me Anything is an opportunity to ask an expert anything on the topic. From technical SEO to links to how Google ranks things to anything - ask anything!

DESTINATION PARTNER

South Moravia logo